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Clean & Simple Shampoo

No. 1055

This shampoo is designed with safe, mild ingredients featuring plant-based Suga®Citrate L1C, Cola®Teric CBS, Cola®Mate LA-40 MB, and Poly Suga®Quat S1210P to create a gentle, sulfate-free, silicone-free shampoo that effectively washes away dirt and oils. Your hair is left feeling healthy and light without any build-up, greatly for daily use or when your hair is in need of a “cleanse.”


Order INCI Name Trade Name Percent Function
1 Water Water qs to 100.00 Carrier
2 Polyquaternium-10 UCARE™ Polymer JR-30M ¹ 0.20 Conditioning
3 Cocamidopropyl Hydroxysultaine Cola®Teric CBS 7.00 Viscosity build
4 Disodium Laurylglucosides Hydroxypropyl Citrate Suga®Citrate L1C 13.00 Ultra-mild primary surfactant
5 Disodium Lauryl Sulfosuccinate Cola®Mate LA-40 MB 12.00 Foam boosting co-surfactant
6 Polyquaternium-81 Poly Suga®Quat S1210P 2.00 Conditioning, increases deposition of PQ-10
7 Fragrance Fragrance ² 0.30 Fragrance
8 Benzyl Alcohol and Ethylhexylglycerin and Tocopherol Euxyl® K 900 ³ 0.70 Preservative


  1. Combine ingredients 1 – 2 and mix until completely hydrated.
  2. Add ingredients 3 – 4 in order and begin heating to 45 – 50°C.
  3. Once at temperature, add ingredient 5 and mix until completely dissolved.
  4. Add ingredients 6 – 8 while beginning to cool and continue mixing until clear.
  5. If necessary, adjust to pH 5.0 – 5.5 with citric acid (viscosity is pH dependent, increasing at lower pH).


Appearance: Clear, Viscous Liquid
pH: 5.0 – 5.5
Viscosity: 5,000 – 10,000 cP
Surfactant Solids: 13.6 – 14.5%


1Dow, 2Orchidia Fragrances, 3Schülke & Mayr

This formulation is intended for use as a generic starting formula and may be modified as needed. This formulation is for developmental use only. Not intended for resale.